National Safety Month

January is dedicated to promoting skier and rider responsibility and mountain safety. Resorts across the U.S. participate every year to educate skiers and snowboarders about being safe and using common sense on the slopes.

Massachusetts club celebrates 50 years of working together for safe and sober outdoor recreation

By Barb Feldman

“On November 30, 1972, a group of interested snowmobilers gathered and voted to become a club, agreeing to the name Spencer Snowbirds Snowmobile Club.

Scott Jones settles in as head of Prinoth’s North American snow grooming team

By Pat Rediger

One might say it has been a gondola ride to the top for the new general manager of Prinoth’s North American snow grooming team. It has taken a while to get up the mountain, but the view has been great and Scott Jones is preparing for the next challenges. 

Using AI and computer vision, PyxisAI was designed to operate as an ‘always on, always alert’ virtual lift attendant

By Lisa Kopochinski

The benefits of artificial intelligence (AI) in daily life and across many industries are immense, and the ski industry is no exception. Ski resorts are adapting to this technology, improving guests’ experience and advancing safety.