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“Go Snowmobiling” campaign tips

The “Go Snowmobiling” campaign has been supported by the snowmobile community over the years. Clubs, groups and associations across North America have taken military personnel snowmobiling, co-ordinated enlightenment rides with land managers and often just have fun organizing snowmobile rides with friends and family.

Enhancing a ski area’s risk management program could improve the bottom line

By Tim Barnhorst, MountainGuard Insurance


Insurance is regularly looked at as a necessary evil. It’s not the sexiest thing you can buy in the ski industry, but it does come in handy, a lot. In its simplest form, insurance is considered a transfer of risk. In exchange for premium dollars paid by the insured (ski resort), the insurer (carrier) offers to take on the risk associated with the exposure at a resort.

The Antique Snowmobile Club of America is dedicated to preserving the rich history and evolution of snowmobiling

By Mark Halsall


The Antique Snowmobile Club of America (ASCOA) was founded more than 40 years ago to preserve and promote the colorful heritage of the early years of snowmobiling.

Enhanced information system delivers major uptick to ski resort guest experience

By Kelly Gray


To make the most of the downhill ski experience, skiers and boarders need information. Real-time lift and trail statuses, weather, a dynamic trail map and resort information are essential to creating a positive and safe day on the slopes. Alpine Media Technology delivers the goods with LiftDigital, a unique visual “tablet” device that sits along the bar on chairlifts and in gondolas.

The versatility of track-equipped tractors is just one reason why they’re a popular choice for grooming trails

By Mark Halsall


When it comes to grooming trails in the winter, snowmobile and cross-country ski clubs have a number of options. Different machines from utility snowmobiles to heftier vehicles designed specifically for snow grooming are employed for this purpose, but an increasingly popular choice are tractors with their tires swapped out for tracks.

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About Us

Even though we're branching out in the content we cover, SnowOps will still be your only North American publication dedicated to bringing you the snow grooming information you want to know. You'll still find grooming stories, the latest technology, volunteer experiences and more in SnowOps. Now, you'll be getting all that and more.