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Dave Kelly awarded Carson White Snowsports Achievement Award

Dave Kelly of Magic Carpet Lifts/RMCE, Inc., was awarded the Carson White Snowsports Achievement Award. The North American Snowsports Journalists Association (NASJA) recognizes innovators and pioneers annually who have made a remarkable contribution to North American winter sports. The Carson White Snowsports Achievement Award is their highest honor award. It is named in memory of Carson White, the first president of the U.S. Ski Writers Association, the predecessor of NASJA.

AtlasTrax eases asset tracking for improved safety and efficiency

Submitted by Carolyn Stash, AtlasTrax USA Corp.


AtlasTrax Communication Worldwide, with the U.S. office in Deerfield Beach, Fla., is a leader in GPS tracking hardware and software, which supports its clients in their daily administration and operations worldwide. Born out of a vision to help improve safety in many industries that use GPS satellite tracking and detailed maps, AtlasTrax is an expert in snow grooming tracking and winter sports, as well as all assets (ATV, boats, personal watercraft) that need safety, productivity and theft recovery.

Meet the Class of 2020

Submitted by the International Snowmobile Hall of Fame


Terry Hutchinson, Prior Lake, Minn. – Volunteer and Club Organizer

In his nearly 50 years of organized snowmobiling, Terry Hutchinson has been involved in all levels of the sport. It all started with the creation of the Prior Lake Snowmobile Association (PLSA) in 1972. Hutchinson served as PLSA president for over 10 years and as trail coordinator for the past 45 years. In 1984, Scott County’s three snowmobile clubs created an alliance called Sno-Trails, Inc. Hutchinson held the office of president and served as trail coordinator for over 40 years for Sno-Trails, Inc., as well.

Based in the French Alps, a world-class ski facility company is scaling new heights of business success

By Pat Rediger


Finding success in the global marketplace can be a lot like climbing a mountain. So perhaps it’s appropriate that Montagne et Neige (MND Group) is based in the French Alps with its main headquarters in Sainte-Hélène du Lac, since it has scaled the highs of business excellence. The company also has two other production sites, five international distribution subsidiaries and 28 distributors worldwide. The publicly traded company employs 335 people, has approximately 3,000 customers and is led by CEO and founder Xavier Gallot Lavelle.

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Even though we're branching out in the content we cover, SnowOps will still be your only North American publication dedicated to bringing you the snow grooming information you want to know. You'll still find grooming stories, the latest technology, volunteer experiences and more in SnowOps. Now, you'll be getting all that and more.