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January 2022 Cross Country Ski Areas survey

In early January, the Cross Country Ski Areas Association and Snow Sports Insights conducted a survey of cross country ski areas to get a reading on how the season was going as of Jan. 15. Findings include: season pass sales were up, day pass sales were down slightly, demand for rental equipment was up, retail sales at ski areas were up and lesson sales were up.

Fifty-three percent of the ski areas and clubs responding indicated that season pass sales were up and over half of the ski areas that were seeing season pass sales growth had double digit growth. This result indicates that the skiers who had a participation lapse began returning to cross country skiing.

Read the complete report at For more information or for clarification on anything presented here, please contact Reese Brown, CCSAA, 802-236-3021, This email address is being protected from spambots. You need JavaScript enabled to view it.; or Kelly Davis, SSI, 301-785-2490, This email address is being protected from spambots. You need JavaScript enabled to view it..


Seven Springs Mountain Resort’s new quad lift

Seven Springs announced the grand opening of the new Avalanche chairlift on Jan. 14.

“Our new Doppelmayr chairlift will greatly improve our guest experience on the front face of the mountain, allowing for many more runs each day,” said Joel Rerko, director of mountain operations at Seven Springs. “Travel time will now be only four minutes and 21 seconds to the top; less time on the lift and shorter lift lines equal more time on the snow! We continue to be committed to our season passholders, homeowners and growing the sport as a whole.”

The new Avalanche lift will increase uphill capacity from 1,800 to 2,400 people per hour and will unload closer to the top of Tyrol chairlift, allowing for better access to Stowe Slope and Trail. Avalanche features seven towers, 88 chairs and a 200-horsepower electric motor. The lift is 1,956 feet long from the loading station to the unloading station and covers 492 vertical feet.

The lift enhances the experience and capacity for the youth and racing programs that are based at Seven Springs, and also the many youth and racing programs that visit the mountain each season.

“[Western Pennsylvania Race Club] is grateful to call Seven Springs home,” said Jim DiBiase, Western Pennsylvania Race Club program director. “It is always comforting knowing that we are working together with an organization whose goals align with ours. We are very excited to see Seven Springs continue to support the next generation of skiers and their continued commitment to invest in the area we all call home.”

Storage solutions can increase guest capacity

When guests have no place to store their ski gear, it tends to go on top of tables or on the floor. The result is less seating available for guests, and little room for food and beverages. This equates to lost revenue, safety problems and customer dissatisfaction.

Clutter™ Baskets were created to increase seating capacity in restaurants and other eating areas without adding tables and chairs or benches. When Clutter™ Baskets are added to the tables or mounted over bars and counters, it gives customers a place for their ski gear. No seats are blocked because of the clutter on the tables, bars and counters.

The standard Clutter™ Basket products are made of powder-coated expanded steel. They can also be made of other materials (perforated steel, aluminum, galvanized steel, etc.). There are several mounting options (quick disconnect or permanent table mounting, suspended from the ceiling or beams, replacement for the umbrella in outdoor patio tables, etc.). Logos, resort names, etc., can be laser cut into the products to personalize them for the resort. They can be painted to match the color scheme of the business.

Small signs can be added to the sides of the Clutter™ Baskets to advertise other services the resort offers, or to generate revenue from local businesses or sponsors.

To help address the Covid-19 pandemic, plastic protective barriers can be added to divide a table into individual spaces.

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