Alterra Mountain Company to invest nearly $500 million in transformational changes in year aheadIndustry NewsApril 16, 2023Capital investment program focuses on enhancing guest and employee experienceRead More
Brighton announces Crest 6 projectIndustry NewsApril 16, 2023Doppelmayr to build first D-Line lift in Utah at Brighton ResortRead More
National Safety MonthIndustry NewsJanuary 19, 2023Resorts across the U.S. participate every year to educate skiers and snowboarders about being safe and using common sense on the slopes.Read More
Woodstone building at Massanutten now producing its own electricityIndustry NewsJanuary 18, 2023A solar installation on the roof of Massanutten Resort’s Woodstone building has been energized and is now producing power.Read More
ISMA grant program reaches $1.54 million in awardsIndustry NewsJanuary 17, 2023The International Snowmobile Manufacturers Association grants are awarded based on key issues of importance in the Grant Program.Read More
Snowmobilers taking the pledgeIndustry NewsJanuary 16, 2023ISMA members are joining together again this season with the snowmobile community with the Take The Pledge campaign.Read More
2022 Climate Challenge report resultsIndustry NewsJanuary 13, 2023The Climate Challenge team received submissions from 35 ski areas, marking the highest participation in the program since its inception.Read More
SnowMagic and Industrial Frigo Ice team up to deliver spectacular snow and ice experiencesIndustry NewsJanuary 12, 2023SnowMagic and Industrial Frigo Ice to provide one-stop, turnkey, snow and ice elements for hospitality and entertainment providers.Read More
NSAA reports record visitation in the 2021–22 seasonIndustry NewsSeptember 16, 2022Skiing and snowboarding have rebounded from the height of the Covid-19 pandemic, providing economic relief and thousands of jobs across 37 ski states.Read More
Win Smith and Rob Katz honored at NSAA National ConventionIndustry NewsSeptember 15, 2022Recognition of these two individuals took place May 14, at the association’s National Convention and Tradeshow in Nashville, Tenn.Read More
New snowmobile sales data for winter 2021–22Industry NewsSeptember 14, 2022Sales in United States, Canada, and Scandinavia were strong overall, supported by record breaking sales of parts, garments and accessories.Read More